Setting up a UK-wide scheme for post-use vinyl flooring, allowing flooring to be recycled rather than going into general waste and landfill.

Client:
Leading floor manufacturers Altro Ltd and Polyfloor Ltd.
Challenge:
- Manufacturers had developed technology to recycle vinyl flooring material but needed a sustainable and cost-effective recycling scheme to collect small volumes of material from a large geographical area
- High purity waste stream required to enable successful recycling
- Aim to remove the material from the general waste stream and avoid landfill
Axion solution:
- Worked with Altro and Polyflor to establish a workable collection strategy
- Recruited a variety of collection sites across the UK, including drop-off points at distributors
- Implemented back-haul collections
- Engaged the entire supply chain, from individual fitters to major contractors
- Marketed and publicised the scheme
Results:
- Recofloor™ vinyl flooring take-back scheme is now well- established, with over 700 collection sites and 60 drop-off sites nationwide
- Over 3.400 tonnes of vinyl flooring has been collected to date and diverted from landfill
- Press releases and newsletters are issued regularly to maintain and increase awareness
Awards:
- 2010 CIWM (Chartered Institute of Wastes Management) Awards for Environmental Excellence, Innovative Practice in Waste Management and Resource Recovery (SME) category
- 2012 BCE Environmental Leadership Awards)
- 2013 Green Apple Award, Environmental Best Practice
- 2014 Manchester Evening News Environment Awards, Environmental Business of the Year
- 2015 National Recycling Awards, Resource Management Business of the Year
- 2016 Zero Waste Awards, construction category winner
- 2016 Letsrecycle.com Excellence in Recycling and Waste Management Awards, commercial and public sector category